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  • Side-Stepping Standards, Winning Budgets ? YouTube Tests Its Advertising Sway
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Side-Stepping Standards, Winning Budgets ? YouTube Tests Its Advertising Sway

2 years ago01 mins

YouTube may be too big to ignore. The question for advertisers might be – is it so big that it doesn’t have to play by the rules? Hunter Terry of Lotame discusses many of the unusual and unexpected advertising advantages that YouTube currently possesses and what that means for the overall CTV advertising industry.

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  • 25 Best IPTV Service Providers June 2025 (Ditch Your Cable)
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