How significant will telco-centered superbundles-where the likes of T-Mobile or Verizon package streaming channel subscriptions with their services-prove in the expansion of the streaming ecosystem in the years to come, and what types of partnerships is it likely to include? Bango’s Anil Malhotra, Starz’ Rob Collins, Revry’s LaShawn McGhee, and Reality Software’s Nadine Krefetz discuss…
What are some of the best ways to craft a stand-out streaming destination in today’s overcrowded market? Megan Wagoner of Endeavor Streaming outlines ways to enhance interactivity, content discovery, and how to achieve equilibrium between content production and platform technology.
YouTube may be too big to ignore. The question for advertisers might be – is it so big that it doesn’t have to play by the rules? Hunter Terry of Lotame discusses many of the unusual and unexpected advertising advantages that YouTube currently possesses and what that means for the overall CTV advertising industry.
Too often, offsite attendees are treated as afterthoughts in hybrid events, where all the emphasis is on the audience in the room. But drawing in the remote audience and recognizing the importance of doing so is critical. Innovative strategies abound for drawing in remote viewers and creating more compelling experiences; Stream4Us’ Anthony Burokas, LiveX’s Anna…
Live streaming is all the trend in the content monetization space over the last decade. Live-streamed videos have become ubiquitous due to several key factors. Firstly, the proliferation of high-speed internet and mobile devices has democratized live streaming platform monetization for content owners of all sizes. Secondly, Social media platforms like Facebook, YouTube, and Twitch…
Leon Huang, Senior Director of Sports, Media, and Entertainment at SAP, discusses the ethical and legal implications of AI for the media and entertainment industry which are addressed in the sinister Netflix Black Mirror episode “Joan is Awful,” and what steps might be taken to establish ethical standards and transparency around the use of AI…
Facebook is one of the largest websites in the world and the second most popular live video platform in the U.S. When you broadcast live videos on Facebook, you have the potential to reach thousands of people. To get that many eyeballs on your Facebook Live stream, however, you need to produce exceptional content. This…
Generative AI is a game-changer for all sorts of businesses, and how to leverage it is a key strategic and technical concern for a range of streaming organizations looking to monetize their content and operations. Darcy Lorincz of Barrett-Jackson Auction Company, C.J. Leonard of Mad Leo Consulting, and Reality Software’s Nadine Krefetz explore generative AI’s…
Logistics management is a pivotal function that directly influences a company’s success in today’s rapidly evolving business landscape. Amidst this dynamic environment, social media live streaming has emerged as a potent tool, redefining how logistics management operates. Social media live streaming has proven invaluable in logistics management by providing real-time insights and transparency across the…
As a small business owner, you know the importance of giving each task your best effort. From juggling multiple responsibilities to overseeing every aspect of your company’s operations, success requires focus and dedication. With so much on your plate, it can be difficult to find time for crucial employee training and development. Fortunately, there is…